E-CommerceKemana.com

Tokowahab.com Optimization

Client: Kemana.com
Duration: 3 months

Optimized website performance achieving 30%+ improvement in Google PageSpeed scores from 45 to 80.

30%+ PageSpeed boost45 to 80 scoreSEO improved

Project Overview

Tokowahab is a leading baking supplies e-commerce store in Indonesia. The website was suffering from poor performance, affecting user experience and SEO rankings.

I conducted a comprehensive performance audit and implemented various optimizations to dramatically improve loading times and overall site performance.

Challenges

  • Extremely slow page load times
  • Poor Google PageSpeed scores (45)
  • High server resource usage

Solutions

  • Implemented full-page caching with Varnish
  • Optimized database queries and indexes
  • Compressed and lazy-loaded images
  • Minified CSS and JavaScript
  • Implemented Redis for session storage

Key Results

PageSpeed score improved from 45 to 80
Page load time reduced by 60%
Server costs reduced by 40%
Improved SEO rankings

Tech Stack

MagentoPHPPerformance OptimizationSEORedisVarnish
Role

Magento Developer

Company

Kemana.com

Year

2018

Duration

3 months